A lot goes into creating a new logo, and I am always excited to go on the journey of creating something that my clients will like. After a few meetings with San Jose Public Library staff to identify the needs and vision for the project, my team and I were able to brainstorm ideas and direction. Here is an inside look into our creative process for the San Jose Public WORKS project.
PROJECT: Logo and Branding
CLIENT: San Jose Public Library WORKS
DESIGNER: Steve Ha
CREATIVE DIRECTOR: Omar Rodriguez
Kooltura specializes in multicultural marketing, helping clients reach audiences of a specific ethnicity, culture, and subculture through brand and strategy. Contact Us if you are interested in learning about our work.