Multicultural marketing encompasses the culture of your target audience including their language, traditions, customs, and beliefs. Keep on reading to find out why multicultural marketing matters.
The Hispanic Foundation of Silicon Valley is dedicated to inspiring community philanthropy and engaging people to invest in the educational achievement, leadership development, research, and convening and engaging the Hispanic community to improve the quality of life for Latinos and the Silicon Valley region. This past year, they published an informative Latino Report Card featuring Latinos in Silicon Valley.
Latinos’ love going all out when it comes to the holidays. This is especially true when it comes to the most wonderful time of the year! For Latinos, celebrating Navidad is more than a religious holiday. Christmas is also about familia, friends, food, and culture. Keep on reading to learn more about typical Christmas traditions in Latino households.
Thanksgiving originated as an all-American tradition, but over time, different cultures residing in the United States have incorporated their own unique traditions into the holiday. Keep on reading to learn more about how different cultures celebrate this national holiday.
At first glance, Halloween and Día de Los Muertos (Day of the Dead) can easily resemble one another. Both involve skeletons, costumes, death, spooky stories, and sweets. Though similar, the two holidays possess striking differences in traditions and tone. Keep on reading to learn more.