Kooltura specializes in multicultural marketing, helping clients reach audiences of a specific ethnicity, culture, and subculture through brand and strategy.


We are members of our multicultural community. Our goal is to help build community connection and cultural insight that is essential to the marketing strategy between organizations and those who help enrich it. Because it’s more than just numbers and speaking the language. Multicultural is about speaking the culture. It’s defined by the people, their deeply rooted history, and reality. It’s the type of cultural context that you can fully appreciate from being a part of the community. It’s also the same cultural context that inspires our art.

We Are Kooltura.

We Are Kooltura


Omar Rodriguez

co-owner + marketing director

Omar, a San Jose State Alum, is specifically motivated by multicultural marketing, branding, and strategies that generate results regardless of the budget. These are the same fundamentals that have helped him make great strides in the industry.

Highly involved in the arts and culture community in San Jose, Omar has been a part of numerous projects and events for different non-profit, civic, and for profit entities such as the: Multicultural Arts Leadership Institute (MALI), National Association of Latino Arts and Culture (NALAC), School of Arts and Culture, Cashion Cultural Legacy, Eastside Art & History, and KraftBrew Beer Festival.



Maria Azarte-Rodriguez

co-owner + financial officer

Maria, along with her husband Omar Rodriguez, launched Kooltura with the goal of helping organizations and individuals maximize results through specialized strategies. Maria’s role has been instrumental in monitoring the company’s budget, cash flow, fiscal reporting, as well as other tasks necessary to achieve the company’s mission and growth.



Quynh-Mai Nguyen

art director + graphic designer

“My passion lies within the heart of community. I thrive on designing innovative and inspiring ways of human interaction.”

As a native of San Jose and graduate of San Jose State University, Quynh utilizes her degree in Creative Advertising and Graphic Design to improve communication through design in all trades: the advertising industry, non-profit sector, local community, and the music and arts culture. Through her active involvement and participation in multicultural education programs in the Bay Area—such as Bloco del Sol’s Brazilian Drumming, San Jose Brazilian Dance, and San Jose’s Multicultural Arts Leadership Institute (MALI)—Quynh has honed a special inside appreciation and understanding of how important it is to support local organizations to make our communities thrive. Using her passion for design and compassion for people, Quynh inherently understands how to evoke and identify the meaningful purpose behind every organization’s endeavors, which allows her to nurture and guide her clients’ visions into fruition.



Steven Bang

web developer + designer

Steven, a San Jose native, comes from an IT background with a passion for web design and development. Originally graduating from San Jose State with mechanical engineering, he decided to pursue information technology full force after he graduated. He currently works as a systems administrator full time for a San Jose software company and Kooltura Marketing as a web developer/designer to help diversify his skills.



Miguel Martinez

social + content manager

Growing up, Miguel and his family moved around in many different areas of California which had exposed him to the many beautiful cultures within the state. Miguel eventually found himself in San Jose, graduating from San Jose State University with a degree in Advertising and an A.A. in Psychological and Social Behaviors. Miguel finds enjoyment in using his academic studies and experiences of living in culturally diverse environments to help companies and brands find their online personality and voice. His goal is to create an authentic interaction with consumers by creating relevant key content. This is because Miguel wholeheartedly believes that reaching multicultural demographics is more about speaking culture, rather than language.


Get in touch


38 West Santa Clara St.

San Jose, CA 95113


1700 Alum Rock Ave.

San Jose CA 95116

By appointments only


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